Big and Beautiful: Plus Size Becomes the New Average for American Women

Social Media’s Role in Redefining Beauty Standards

Social media has revolutionized nearly every aspect of modern life, and its influence on beauty standards is no exception.

For decades, beauty ideals for women have been narrowly defined. From Marilyn Monroe’s curvaceous figure in the 1950s to the ultra-thin frames of 1990s supermodels, society’s idea of the “perfect” body has shifted over time. However, a consistent theme has been the pressure on women to conform to a singular standard, often dictated by pop culture and advertising.

In contrast, social media has significantly expanded the definition of beauty. Platforms like Instagram, TikTok, and YouTube now feature creators of all sizes, shapes, and ethnicities. This inclusivity is reshaping how people view their bodies, offering representation that goes far beyond the size 0 models traditionally seen in mainstream media.

Plus Size Becomes the New Norm

As American women increasingly embrace body positivity and size inclusivity, research shows that the average body size is also changing.

A study published in the International Journal of Fashion Design, Technology and Education highlights a shift in what is considered “average.” While it was once commonly stated that the average size for American women was 14, the study reveals that the average woman now wears between a misses size 16 and 18, which corresponds to a women’s plus size 20W. Additionally, the average waist size has increased from 34.9 inches to 37.5 inches over the past two decades.

“We hope this information reaches both the industry and consumers,” said Susan Dunn, one of the study’s lead researchers, in an interview with Today. “Understanding these figures can have a profound impact on women’s self-esteem. The apparel industry needs to recognize that these women are here to stay and deserve inclusive clothing options.”

Why Are American Women Getting Larger?

The average size of American women has increased over the past several decades. According to the CDC, the average weight of an American woman is now approximately 170.6 pounds, compared to 140 pounds in the 1960s. Multiple factors contribute to this trend:

  • Lifestyle Changes: Sedentary jobs, higher calorie consumption, and an increased reliance on processed foods play significant roles.
  • Cultural Shifts: Greater acceptance and celebration of diverse body types have reduced societal pressure to adhere to extreme dieting.
  • Genetics and Environment: Genetic predispositions and environmental factors, such as stress and access to healthy foods, also influence body size.

Beyond Appearance: A Health Perspective

While larger body sizes are increasingly celebrated, the medical implications cannot be ignored. Obesity rates have doubled since 1990, according to the World Health Organization. Social media, while fostering inclusivity, has also been criticized for promoting unhealthy lifestyles and sedentary habits that contribute to weight gain.

The Mayo Clinic emphasizes that “obesity isn’t just a cosmetic issue.” It is a medical condition that increases the risk of numerous health complications, including heart disease, diabetes, high blood pressure, high cholesterol, liver disease, sleep apnea, and certain types of cancer.

A New Era of Beauty

True beauty lies in celebrating individuality rather than conforming to a rigid standard. Social media has been instrumental in spreading this message and has the potential to reshape beauty norms in a positive way when used thoughtfully.

What’s your take on social media’s impact on beauty standards? Share your thoughts and pass this article along to gather more perspectives!

Jennifer Lopez Snaps Selfies and Poses on Bow of a Boat in Italy During Solo Summer Vacation

Amidst marital difficulty, the singer has been enjoying a holiday overseas sans husband Ben Affleck.

People, grab your sun hats because Jennifer Lopez is having the time of her life while on a summer vacation by herself in the gorgeous countryside of Italy! Jenny from the Block is out here taking selfies and enjoying the Mediterranean sun, so forget about the drama, marital problems, and rumor mill that never stops spinning.

Jennifer Lopez is vacationing in Italy and is truly living the good life! On Thursday, the 54-year-old Atlas star was spotted relaxing topside on a Mediterranean yacht with pals. Oh yes, my dear reader, she was living the high life as she made her way down a rocky beach pathway (not a single Instagram filter in site!) to get on a tiny dinghy that would take her to her floating paradise.

Imagine J. Lo sporting a gorgeous little woven purse, matching heels (because why not? ), gold accessories, and a white one-piece swimsuit. She was sitting on the chairs, taking pictures of herself and posing as though she ruled the Mediterranean.

It’s more than just a lighthearted spectacle. Lopez postponed her concert tour, according to Live Nation, on May 31 in order to spend more time with her kids, relatives, and close friends. How about putting the important things first? Affleck is currently in the United States, managing their seven children and focusing on his most recent endeavor, The Accountant 2.

Her trips around Italy are now legendary. Lopez is a holiday pro, from sun-kissed days on yachts to glitzy evenings in Milan. She was spotted showing off her abs only last Tuesday while sporting a cream-colored bandeau top and matching shorts. Italy truly knows how to make a girl feel special!

It’s not her first time to Italy, either. The celebrity has long been a fan of the nation, praising its charm and attraction in a number of interviews. Among her famous Italian adventures include her 2022 honeymoon with Affleck, which included trips to Milan and Lake Como, and a 52nd birthday celebration on a boat off the Amalfi Coast.

What could possibly top a picture-perfect vacation snapshot? Just a friendly reminder that you can subscribe to PEOPLE’s free daily newsletter to stay up to date on all these celebrity scandals and amazing vacations. Who doesn’t enjoy hearing about celebrities on a daily basis?

Lopez seems to be in a lyrical relationship with Italy. She waxed poetic in a 2023 interview with Travel + Leisure about the significant influence her summertime adventures in Italy had on her.

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